At www.xiaohenxihenweizhi.com, we prioritize your privacy as much as you value your style. Trust is the foundation of our relationship with customers, and we are committed to transparently handling your personal data. This policy outlines how we collect, use, and protect your information to deliver seamless shopping experiences while safeguarding your rights.

We gather two types of data: automated and voluntary. When you browse our site, technical details like your IP address, device type, and browser version are logged for analytics. Cookies (small text files) help remember your preferences. For purchases or account creation, you may provide contact details (email, phone), shipping addresses, and payment information—all encrypted during transmission.

Your information powers essential services: processing orders, resolving customer inquiries, and preventing fraud. We also analyze trends to suggest personalized outfits—like pairing our bestselling denim jackets with graphic tees—or notify you about restocked loungewear sets. Marketing communications (e.g., seasonal discounts) are sent only with your consent, which you can revoke anytime.

Cookies enhance functionality (e.g., keeping items in your cart) and refine recommendations. For instance, if you frequently explore pencil skirts, we might highlight new arrivals in that category. Third-party tools like Google Analytics assess site performance anonymously. You can disable cookies via browser settings, though some features may become unavailable.

We employ industry-standard protocols: SSL encryption for data transfers, regular security audits, and restricted employee access to sensitive information. Payment details are processed through PCI-compliant gateways (e.g., Stripe, PayPal) and never stored on our servers. While no system is 100% invulnerable, we continuously update defenses against emerging threats.

Trusted partners assist in operations: shipping carriers receive delivery addresses, payment processors handle transactions, and marketing platforms (like Meta Ads) display relevant ads—strictly under confidentiality agreements. We never sell your data. For international orders, partners may process data globally but adhere to equivalent privacy standards.

You retain control over your data. Request access, corrections, or deletion of personal information by emailing [email protected]. We respond within 30 days. For EU/UK residents, GDPR/UK GDPR rights apply; Californians may invoke CCPA provisions. Unsubscribe links are included in all promotional emails for immediate opt-out.